Een boek vol inspirerende quotes; uitspraken van boeiende mensen, over onderwerpen die voor ondernemers van belang kunnen zijn.

De quotes zijn onderverdeeld in Believe, Innovate & Internationalize en Collaborate. Geïnspireerd op de V.O.C-mentaliteit bedacht Hubert Deitmers de B.I.C- mentaliteit om als ondernemer succesvol te zijn. Met de bijzondere illustraties en de enthousiaste toelichting is het boek niet alleen leuk om te lezen, maar zit het ook vol met inspirerende voorbeelden waar eenieder haar of zijn voordeel mee kan doen. ISBN: 9789082013801

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